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How to optimise content for search
The word ‘search’ in this context refers to an internet search. You optimise content for search to make it visible to search engines (Google/Bing/DuckDuckGo, etc.). Search optimised content attracts organic traffic.
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Qualify web traffic that converts to paying clients
Business websites are supposed to make money. Attracting clients is the number one reason businesses own a website. Money can’t buy you love (allegedly), but love can’t buy you a dream house in rural Kent—that’s what your website is for.
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The best content writing is like the best sex
I think I got so bored writing articles about content writing that I wanted to spice things up a bit. And that incidentally is what some of us do in the bedroom. I say some, most of us are lying back, wondering if we left the oven on.
