The Sarky Type – content with more bite
Content writing

Content writing: the ONLY reason to get hot for it.

Since reading my stuff (all this time) you know all there is to know about content writing. Shit, I bet you could write a book about it.

The 'dangers' of using humour in business copy.

The ‘dangers’ of humour in business copy

You won’t hit the mark with everyone in the demographic you’re marketing to. Embrace that knowledge and move on.

Content writing and copywriting

Content writing and copywriting: your website needs both

Having a basic understanding of this thorny issue will make your website content much better.