-
The Google top spot no longer exists
It’s the Google top spot, Jim, but not as we know it. Ah, the days when bagging the first organic result was all that mattered. SEOs promised it, and businesses expected it, but now, landing numero uno ain’t straightforward.
-
Should content writers launch a Luddite rebellion against ChatGPT?
There’s no getting away from it, ChatGPT et al are having a huge impact on content writing and SEO. However, it’s kinda normal to have anxiety towards new technology. While ChatGPT makes mediocre writers nervous, most can rest easy knowing this bright new thing has zero authentic creativity.
-
The Slow Content Movement: bask in the genAI backlash
The Slow Content Movement is a response to the suffocating mass of AI dross. Slow content advocates crave thoughtful, beautifully considered writing instead of fast, low-value ‘hacking the system’ content. Warning businesses to prioritise depth over speed or risk losing clients.
