Your blog is the head honcho to your sites’ SEO: don’t get Barry in HR to write it

Your blog is the head honcho to your sites’ SEO: don’t get Barry in HR to write it

I’m sure Barry has written some very adequate emails. He might even have a GCSE in English. I’m making judgments about Barry based on very little but writing a fairly decent workplace message does not, a content writer make.

5 Reasons not to hire me: your oddball SEO Content Writer

5 Reasons not to hire me: your oddball SEO Content Writer

I hope, by now, you understand content is your best friend in terms of organic traffic, and SEO content writers are expert at getting your stuff seen on the web.

Business guru’s and other fairy stories

Business guru’s and other fairy stories

I think you know what I’m referring to, the unicorn-botherers. The people that share a vague inspirational quote, a quote that they themselves wrote.

Rip up the rule book of business content and wipe your arse with it

Rip up the rule book of business content and wipe your arse with it

I tried to put a lid on my personality when I started my business. I thought I needed to be something else in order for serious and important grown-ups to buy from me.

9 ways to drive organic traffic to your website

9 ways to drive organic traffic to your website

Organic traffic sounds a bit ‘vegan’ doesn’t it. It simply means visitors to your site that have landed there through a web search and not via a paid ad.

The long game to attraction: the joy of long-form content

The long game to attraction: the joy of long-form content

It was a misleading title, and if you were hoping for a guide on how to get laid, I apologise but I have no idea how you do that.

How to solve your client problems with your blog

How to solve your client problems with your blog

I bang on about using your business blog to attract clients and generate leads. If you’re reading this you might want to know how.

How to build a website with SEO in mind

How to build a website with SEO in mind

This is a lovely little overview on DIY website building. It’s not a step-by-step guide based on one particular platform, rather more me, brain-dumping my knowledge for your viewing pleasure.

How to write for your brand by creating a Writing Style Guide

How to write for your brand by creating a Writing Style Guide

I hate marketing terms like ‘your brand’, why do they all sound so, well, wanky? Anyway, today’s gem of a post is all about how you formalise the stuff you write for your business.

How to write great content for your business

How to write great content for your business

Anyone can learn to write good content. Every goddam one of you. You don’t have to be a copywriter or a marketing genius to communicate your message well.