Social media engagement vs quality leads

Social media engagement vs quality leads

I am a bitter, forty-something woman who yearns to boost her own fragile ego with comments and likes.

Learn to write business content like a psychopath

Learn to write business content like a psychopath

Do you ever read something and think, I’m sorry, what? I don’t just mean this post title but other stuff, on the socials and the like?

Write a business blog that won’t bore YOU shitless

Write a business blog that won’t bore YOU shitless

I’m laying it all on the goddam table: business blogs are terrible. They suck harder than any experienced sex worker.

Are your customers stupid? No, they’re probably lazy

Are your customers stupid? No, they’re probably lazy

Are your customers stupid? Most aren’t, they’re just really f**king lazy. Find out how that should factor in when it comes to buying from you.

Freelancers: 3 lies about working for free

Freelancers: 3 lies about working for free

When you work for free on the promise of exposure, you’re being had. You wouldn’t expect your local plumber to do it, so as a creative, neither should you.

8 types of SEO to know for your business

8 types of SEO to know for your business

Most things in life are rarely straightforward. SEO (Search Engine Optimisation) is sort of the same. It’s an area of marketing that has different aspects to it.

What is SEO content writing? 6 things to know

What is SEO content writing? 6 things to know

Maybe you already know. Maybe you don’t care, maybe you’re only here for the LOLs or the sordid sexual references. I dunno, only you know what brings you here.

Smash your keywords with customer intent

Smash your keywords with customer intent

Be prepared to read the word ‘intent’ for some time yet. And I’m actively against keyword cramming. I’m such an arse. Also, when I hear the word ‘intent’ I always think, ‘intent to harm’ or something similar.

Content creation: attract clients by pleasing yourself

Content creation: attract clients by pleasing yourself

I know what you’re thinking, this is total bullshit. We attract clients by giving them content they want, right? It’s always about the client.

Learn to unlock your long-tail keywords

Learn to unlock your long-tail keywords

Here, have another really annoying business acronym – at this rate you’ll have an entire glossary of terms to ignore. I’ve lovingly written this post in the hope it will help you understand how knowing your USP can boost your organic traffic.