Rip up the rule book of business content and wipe your arse with it

Rip up the rule book of business content and wipe your arse with it

I tried to put a lid on my personality when I started my business. I thought I needed to be something else in order for serious and important grown-ups to buy from me. I’m talking about the business I own. What a complete cock. I dunno about you but I’m tired of hearing what is and isn’t […]

How To Solve Your Client Problems With Your Blog

How To Solve Your Client Problems With Your Blog

“Creating great content for your business is crucial in lead generation. Every piece of copy and content that relates to your business has to be all about the client and how you help them” Says every-goddamn content marketer. God, I hate all this bollocks. I mean, my eyes are rolling as I write it. I […]

How To Build A Website With SEO In Mind

How To Build A Website With SEO In Mind

This is a lovely little overview on DIY website building. It’s not a step-by-step guide based on one particular platform, rather more me, brain-dumping my knowledge for your viewing pleasure. A website is your online real estate – your virtual shop window, as it were. You want it to look tasty and to reel in […]

How To Write For Your Brand By Creating A Writing Style Guide

How To Write For Your Brand By Creating A Writing Style Guide

Full disclosure: I hate terms like ‘your brand’ and most marketing terms in general. I’m also uncomfortable with people who use ‘full disclosure’ yet here I am, look at what I’ve become. Anyway, today’s gem of a post is all about how you write the stuff for your business. A writing style guide is a […]

Have You Seen Your Website Lately? It’s F*ckin’ Awful!

Have You Seen Your Website Lately? It’s F*ckin’ Awful!

I love looking at websites, nothing says ‘interesting person’ more than looking at someones online presence. Anyone I meet that has a website gets the same treatment. I like to give it a quick once over and ask what I would do differently, if anything. I do this FOR FUN (you will need to pay […]

Being The BOSS Of You: How To Kick The Employee Mindset

Being The BOSS Of You: How To Kick The Employee Mindset

If you are new to the game of freelancing or have just set up your own business, then this my friend is for you! I left school in 1998 armed with three useless A Levels and started my working life as a dentists receptionist. Let’s be clear, and I mean to cause no offence here […]

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