Freelancers: 3 lies about working for free

Freelancers: 3 lies about working for free

When you work for free on the promise of exposure, you’re being had. You wouldn’t expect your local plumber to do it, so as a creative, neither should you.

Honesty in business: is it the best policy?

Honesty in business: is it the best policy?

If you’re running a drug cartel, being honest in business may not be your biggest priority. Your entire operation is built on deception. And telling a few lies might keep you from being executed.

SEO copywriting and content writing: my process

SEO copywriting and content writing: my process

In truth, this post is to remind me what the hell I’m meant to be doing. It’s also to help those who might hire me. If that isn’t you, go and do something else.

5 bad client traits and how to deal with them

5 bad client traits and how to deal with them

This post goes out to those B2B peeps that have had enough of bad (client) love. Sit back, grab a beer (or tea) and listen to some superb advice on spotting the douche bag clients and how you deal with them.

Your DIY website is crap: 4 ways to un-crap it

Your DIY website is crap: 4 ways to un-crap it

Ah, we all love a DIY website, they’re so easy to build… Says no one with zero experience who’s tried to build one. Excellent work if your website is really sexy. Props to you if it uses the right keywords, has the top copywriter and web designer on the job. Ironically some great copywriters and […]